Video instruction is a convenient tool for your consumers, which shows how to use a product, website or service.
The greatest way to show how your product or service works is video overview of the product, software, 3D model, exciting demo videos. A step-by-step instruction not only explains, in an accessible way, how to use the product, but also helps to avoid mistakes, saving customers time.
Video instruction of the product usage can be done in a simpler way (demonstration of the product in the hands and comment), or full-fledged shooting with changing angles and detailed storyboard, which explains how to use the various functions of the product; or with a help of 3D graphics.
The video instruction for the website, service or application, step-by-step demonstrates what a visitor must do to get to a certain section, purchase a product, place an ad or perform other actions. Such videos are usually realized in 2D graphics or screencast. But you can experiment.
Such videos are posted on the website in the appropriate sections. The video’s task is to hold the visitor on the website and encourage him to take some actions, described in the instructions (for example, to purchase a product).